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Study Marketing in Spain: entry, costs and steps

3 min read · 2026-10-21

Spain offers marketing studies at bachelor and master level. You can choose a programme taught in Spanish or English. Below you will find the main steps, typical costs and where to look for official information.

Overview

Marketing programmes are offered by public universities, private universities and specialised business schools. Most schools accept EU and non‑EU students. Admissions offices often search registers like Eduuro to find candidates who match their profile.

Study levels

Two main levels are available.

  • Bachelor (Grado) in Marketing - usually three years, 180 ECTS credits.
  • Master (Máster) in Marketing - usually one to two years, 60‑120 ECTS credits.

Some universities also offer short‑term certificates, but they are not covered here.

Entry requirements

Requirements differ for each level.

  • Bachelor - secondary school diploma (Spanish Bachillerato or equivalent). EU students often need a recognised national certificate; non‑EU students must have a recognised secondary qualification.
  • Master - a relevant bachelor's degree (marketing, business, communications or similar). Some programmes ask for a minimum GPA.
  • Language proof - Spanish programmes require a Spanish test (DELE B2 or higher). English programmes require IELTS 6.0‑7.0 or TOEFL iBT 80‑100.

Always check the specific university admissions page for the exact list of documents.

English‑taught options

Many Spanish universities run full‑time English programmes, especially at master level. Look for keywords such as "English" or "International" in the programme title.

  • Public universities - often partner with the Erasmus+ network. Example: Universidad Carlos III de Madrid offers an English master in Digital Marketing.
  • Private business schools - usually have a larger share of English programmes. Example: IE Business School and ESADE have English master tracks.
  • Scholarships - the Spanish Ministry of Education and the autonomous community may publish scholarships for international students on their official website.

Check the programme page and the scholarship’s own site for eligibility and application deadlines.

Tuition and living costs

Costs vary by institution and student status.

  • Tuition - EU students typically pay €1,500-€3,000 per year at public universities. Non‑EU students usually pay €4,000-€7,000 per year. Private schools can charge €8,000-€15,000 per year for English programmes.
  • Living expenses - rent, food, transport and personal items typically cost €800-€1,200 per month depending on the city. Madrid and Barcelona are at the higher end.
  • Financial aid - look for the Spanish government’s “Becas” portal and the university’s scholarship page. They list the amount, eligibility and how to apply.

All figures are typical ranges. For exact numbers, check the university’s tuition page and the national immigration authority for any fee updates.

Application timeline

Plan your steps early to avoid missing any deadline.

  • Research - start 12 months before you want to start studies. Identify programmes, language requirements and scholarships.
  • Prepare documents - transcripts, language certificates, passport copy, motivation letter.
  • Apply - most Spanish universities use the online portal “Aplic@”. Application windows usually open in May and close in July for September intake.
  • Visa - non‑EU students must apply for a student visa at the Spanish consulate. Check the national immigration authority’s website for the latest list of required documents and processing times.
  • Enrollment - after acceptance, you will receive an enrollment letter. Pay any tuition deposit and register for classes.

Exact dates change each year, so always check the university’s admissions page for the current schedule.

Common questions

Do I need a Spanish degree to study marketing in Spain?

No. You can enrol in an English‑taught programme with a non‑Spanish bachelor, as long as you meet the academic and language criteria.

Can I work while studying?

EU students can work without a special permit. Non‑EU students may work up to 20 hours per week after obtaining a student residence permit. Check the national immigration authority for the latest rules.

How long does a student visa take?

Processing times vary, but it typically takes 4‑6 weeks after you submit a complete application. Apply as soon as you receive the university’s acceptance letter.

How Eduuro helps

Create a free profile with your field, education level, English level and documents. Admissions offices that search for exactly that can find you and write first.

Rules, fees and deadlines change. Check the university's own admissions page and the official immigration site of the country before you act on anything here.

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